Monday, February 9, 2026

Patriots Owner Tracks 350 Million Websites!

Dear S.Q. I chuckled when a social media site warned me against the word "cocky." Apparently, AI doesn’t know a penis from an adjective.  But, I went apeshit with the Super Bowl half-time ad that Robert Kraft ran by collaborating with the software company, Brandwatch, that monitors online content of over 350 million global websites. WTF? Who made him king to gather our private info like this? Trump, Musk, Russia make freedom impossible in the US.  Kraft’s hope to stop hate speech may be righteous, but aren’t these methods illegal?

Dear Super Bowl fan, Brandwatch (a U.K. company) is a social media platform that provides analytics to stockholders on market trends and consumer behavior. Totally legal. Buckle up. Hootsuite (Canadian), a similar company that tracks 50 million more websites and 140 more languages than Brandwatch, just acquired Talkwalker (a social media management and industry's  best "social listening" company)!  Terrified yet?  -SQ


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